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网站关键词堆砌有哪些表现形式?怎么处理关键词堆砌!

发布时间:2022-04-06 17:40:03
浏览:254 作者:admin

我们网站开始不收录,没有关键词排名出现,然后就开始给他们分析网站到底是哪里出了问题,导致网站不收录,关键词没有排名现象呢?于是就找到了就是网站标题、描述、页面布局大量关键词导致的!被搜索引擎惩罚所导致的,那么,今天就和广大网站优化人员讲讲导致关键词堆砌的现象是什么?处理关键词堆砌方法有哪些!


一、网站关键词堆砌是什么意思?

网站关键词堆砌意思就是标题或者描述以及页面布局出现大量相关的关键词很多次,搜索引擎清风算法发现后,就会对你网站进行收录限制,关键词排名限制,严重的甚至网站降权,这就是网站关键词堆砌导致的结果!



其实关键词堆砌说起来并不难,关键词堆砌大致上可以分为两种:


①、无意关键词堆砌!


②、有意关键词堆砌!


有意关键词堆砌:它也叫做恶意关键词堆砌,它是一种为了博取SEO排名而损害用户体验的恶意行为。我们要明白,并不是所有的关键词堆砌行为都是恶意行为,你可以称之为关键词堆砌,并不能称之为恶意关键词堆砌,那么、我们又该如何区分恶意和无意呢?


方法其实并不难,损害用户体验的就称之为恶意堆砌,反之,不损害用户体验的就是无意。再说的直白一点,应该出现的关键词,就让它出现,无论几次都可以。不应该出现的关键词,就不让它出现,不应该出现的关键词重复出现就算是关键词堆砌。

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二、网站关键词堆砌表现形式有哪些?

关键词堆砌的意思是在页面中当出现大量的关键词,出现频次过多,由些产生的关键词密度过大,在这里不仅仅所说的页面内容部份,也包括标题,关键词与描述部份。


1、重复式标题


众所周知,标题是SEO中比较重要的部分,大家都将大量关键词堆砌在标题中,如“上海SEO-上海SEO培训-上海SEO服务-上海SEO优化-上海SEO顾问-上海SEO教程-上海SEO排名”标题中上海SEO出现了多次。一不小心就会被搜索引起判定位关键词堆砌。建议大家在标题汇总不要出现相同关键词超过3次。


2、图片alt描述


一篇文章有10张图片,每张图片都放同一个关键词,这样也同样提高了关键词密度,作为只看代码的搜索引擎蜘蛛一眼就识破,切勿存在侥幸心理。


3、利用代码隐藏关键词


通过隐藏代码、让文字颜色和背景色一样、字体的大小为1像素等方式让用户无法看到关键词,仅让搜索引擎能看到,来达到既增加关键词的密度,又保证了网站的美观的效果。


4、网站标题关键词堆砌


网站标题连续出现相同关键词四次以上,有时候三次也会导致关键词堆砌现象出现,这个也不是完全的,但是四次及以上肯定会导致关键词堆砌的,出现三次的话,这个不一定!


如果三种其中一次可以进行协调的把关键词写出来,百度搜索引擎是不会判断为关键词堆砌的,这个可以放心!


5、网站描述关键词堆砌


网站描述出现多次关键词的话,其实也是会导致关键词堆砌的,这个方面很多人都没有关注到,因为搜索引擎算法现在对描述还是计算在排名之中,描述中想出现关键词是可以的,但是要有技巧,可以在描述里面多谢关键词的词根即可,完全匹配关键词的话就出现一次就行!这样就避免了关键词堆砌,排名排名方面也达到了!


6、网站页面关键词堆砌


网站页面大量出现关键词也会导致关键词堆砌,密度过大!完全影响了用户体验,搜索引擎清风算法这块也是会进行打击的,不仅仅是网站标题和描述!


有些优化人员就是为了优化而优化导致的!所以网站页面也是想配合标题关键词进行优化的话,网页内容布局这块也是多出现关键词词根才可以更加利于网站页面设置的关键词排名!


三、关键词堆砌后,处理方法是啥?

如果已经导致关键词堆砌的话,不要急!很多优化人员或者是站长喜欢瞎整网站,导致网站被搜索引擎惩罚更加严重!以前都碰到过很多这样的站长等!在这老师想说的是:应该找到网站导致关键词堆砌的原因后,进行修改,多半都是标题和页面布局的相同关键词次多过多导致的!进行修改即可!然后再百度站长后台进行提交一次就行!


那么,我们如何去避免关键词的堆砌的问题,除了对我上面所说的问题进行处理以外,我们还需要在标题当中尽量用语句的方式还体现,增加标题的可读性,不要为优化而优化,对于锚文本来说也不要过多,控制在一定的密度范围,外链的锚文本也需要多样化。


我们要合理的把控关键词的出现,不要为了堆砌而出现一些语句不通的关键词,所导致影响用户体验。



英文翻译对照:



What are the manifestations of website keyword stacking? How to deal with keyword stacking!

Our website is not included at first, and there is no keyword ranking. Then we start to analyze to them what is wrong with the website, which leads to the phenomenon that the website is not included and there is no keyword ranking? So I found it, which is caused by a large number of keywords such as website title, description and page layout! It is caused by the punishment of search engine. Today, I'll talk to the majority of website optimization personnel about the phenomenon of keyword stacking? What are the methods to deal with keyword stacking!

1、 What does website keyword stacking mean?

Website keyword stacking means that a large number of relevant keywords appear in the title or description and page layout many times. After the search engine Qingfeng algorithm is found, it will limit the collection and keyword ranking of your website, and even reduce the right of the website. This is the result of website keyword stacking!

In fact, keyword stacking is not difficult to say. Keyword stacking can be roughly divided into two types:

① . unintentional keyword stacking!

② Intentional keyword stacking!

Intentional keyword stacking: it is also called malicious keyword stacking. It is a malicious behavior that damages the user experience in order to win SEO ranking. We should understand that not all keyword stacking behavior is malicious behavior. You can call it keyword stacking, not malicious keyword stacking. Then, how can we distinguish between malicious and unintentional?

In fact, the method is not difficult. What damages the user experience is called malicious stacking. On the contrary, what does not damage the user experience is unintentional. In addition, to be frank, let the keyword that should appear appear appear, no matter how many times. Should not appear keywords, do not let it appear, should not appear keywords appear repeatedly, even if it is keyword stacking.

2、 What are the manifestations of website keyword stacking?

Keyword stacking means that when a large number of keywords appear in the page, they appear too frequently, and the density of keywords generated by them is too large. Here, not only the page content, but also the title, keywords and description.

1. Repeating title

As we all know, the title is an important part of SEO. Everyone piles a large number of keywords in the title, such as "Shanghai SEO - Shanghai SEO training - Shanghai SEO service - Shanghai SEO optimization - Shanghai SEO Consultant - Shanghai SEO tutorial - Shanghai SEO ranking". If you are not careful, you will be searched, causing the stacking of judgment and positioning keywords. It is suggested that the same keyword should not appear more than 3 times in the Title Summary.

2. Picture ALT description

An article has 10 pictures, and each picture puts the same keyword, which also improves the keyword density. As a search engine that only looks at the code, the spider can see through it at a glance. Don't be lucky.

3. Using code to hide keywords

By hiding the code, making the text color the same as the background color and the font size of 1 pixel, users can't see the keywords, and only let the search engine see them, so as to increase the density of keywords and ensure the beauty of the website.

4. Website Title Keyword stacking

The same keywords appear in the website title more than four times in a row. Sometimes three times will also lead to keyword stacking. This is not complete, but four or more times will certainly lead to keyword stacking. If they appear three times, this is not necessarily!

If one of the three kinds of keywords can be coordinated to write out, Baidu search engine will not judge it as keyword stacking. You can rest assured!

5. Website description keyword stacking

If there are keywords in the website description for many times, it will also lead to keyword stacking. Many people do not pay attention to this aspect, because the search engine algorithm still calculates the description in the ranking. It is OK to appear keywords in the description, but you should have skills. You can thank the root of keywords in the description. If you completely match the keywords, you can appear once! In this way, keyword stacking is avoided and ranking is achieved!

6. Website page keyword stacking

A large number of keywords on website pages will also lead to keyword stacking and excessive density! It has completely affected the user experience. The search engine breeze algorithm will also be hit, not just the website title and description!

Some optimization personnel are optimized for optimization! Therefore, if the website page also wants to optimize with the title keywords, the page content layout also has more keyword roots, which can be more conducive to the keyword ranking of the website page setting!

3、 Keywords after stacking, what is the treatment method?

If it has led to keyword stacking, don't worry! Many optimization personnel or webmasters like to blindly adjust the website, which makes the website more severely punished by search engines! I have met many such webmasters before! What the teacher wants to say here is: we should find the reason for the stacking of keywords on the website and modify it. Most of them are caused by too many times of the same keywords in the title and page layout! Modify it! Then Baidu webmaster will submit it once in the background!

So, how do we avoid the problem of keyword stacking? In addition to dealing with the problems I mentioned above, we also need to use sentences in the title as much as possible, increase the readability of the title, don't optimize for optimization, don't too much for anchor text, control it within a certain density range, and the anchor text of the external chain also needs to be diversified.

We should reasonably control the emergence of keywords, and don't appear some keywords that don't make sense in order to stack them, which will affect the user experience.

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